Walking through Liverpool Street Station this morning, I walked past a guy dressed up as a cigarette, in a big cage, growling at people as they walked past...

It was just a Nicorette promotion, but nonetheless, it put a big smile on my face. And, I s'pose, its made my think about it, and talk about it, so its worked. The other guy, handing out brochures (or freebies, not sure which), was doing a brisk business as well.

Definitely a good way to start the day :).